The connection between creativity and solving the world's challenges is the primary subject of Walter Isaacson's Why innovation needs both art and science article on the World Economic Forum website: "The most creative innovations of the digital age came from those who were able to connect the arts and sciences. Like many aspects of the digital age, this idea that innovation resides where art and science connect is not new. 

Leonardo da Vinci was the exemplar, and his drawing of the Vitruvian Man became the symbol of the creativity that flourishes when humanities and science come together." (Source: WEF Website).